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McVITIE'S JOE 90 MILK CHOCOLATE WAFER
© A.T.V. (OVERSEAS) LTD., 1968
McVitie's produced a milk chocolate wafer emblazoned with the Joe 90 logo (quite similar to the one used on screen - unusual for 1960s Joe 90 merchandise), with at least four different wrappers - featuring "Joe's Car", Joe's W.I.N. badge, the Rat Trap logo, and Joe himself.
We don't know if there were any more wrappers, and we don't know if the bars were sold separately or in a multipack. If you can remember, contact the webmaster by clicking on the W.I.N. communicator logo in the left hand frame.